d.velopTM
Understand and optimize your immune health.
d.velopTM products are made with a new and clinically tested form of vitamin D3 that helps achieve optimal levels 3x faster and 3x more effectively than conventional vitamin D. While vitamin D is essential for immune system resilience, it can be difficult to get enough to fulfill your body’s needs, but d.velopTM helps give you the boost you need.
The Working Assembly worked on the full suite of creative, from naming to logotype development, visual systems and packaging to web and app development and asset production, for a full line of products centered around immunity health and diagnostics.
Scope
Brand Strategy
Visual Identity System
Brand Guidelines
Photography Production
Product Design
Web Design
Taking inspiration from the sun, which naturally provides vitamin D, we developed a color palette and graphic elements for the system. The sunburst graphic signifies the energy vitamin D gives the body, along with the bright colors for the core vitamin D product and combination products. We had to ensure our visual system would stand out on packaging and on shelf as well as in digital.
Included in the launch was a kids line that featured distinct yet still-cohesive packaging. d.velopTM products are available on the brand’s website as well as Walmart and Amazon.
Other Work
Sage + Sound
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Power.
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