Social & Performance Marketing Manager

Brand Team
NYC

We’re looking for a strategic, hands-on marketing leader to join our team. This role sits at the intersection of brand, digital, and client services, bringing together expertise in social media, performance marketing, and account/project management. The ideal candidate is both a big-picture thinker and a detail-oriented executor, excited to shape strategies, manage campaigns, and keep projects moving seamlessly.

What You’ll Do

  • Lead social media strategy for clients across key platforms, driving growth, engagement, and storytelling that aligns with client objectives.
  • Translate brand positioning into actionable content plans, collaborating with creative teams to deliver best-in-class social campaigns.
  • Track trends, cultural insights, and platform updates to keep clients ahead of the curve related to social.
  • Manage and optimize paid and organic strategies (Meta, TikTok, Google, LinkedIn, etc.) to achieve client KPIs.
  • Partner with client analytics teams to monitor campaign performance, distill insights, and provide strategic recommendations.
  • Work within key social marketing platforms to manage day-to-day content and posting, as well as deliver monthly social reports, ensuring clarity around messaging objectives, KPIs, and recommendations for future content development. 
  • Act as a strategic partner to clients: supporting communication, aligning on goals, and ensuring deliverables exceed expectations.
  • Manage timelines, resources, and cross-functional collaboration across creative, strategy, and media teams, internal and external.
  • Anticipate needs and proactively problem-solve to keep projects on track.

What You Bring

  • 5–7 years of experience in digital marketing, social media, or integrated brand strategy.
  • Proven success in both organic social strategy and paid media execution. Strong project/account management experience, ideally within an agency or fast-paced environment.
  • Analytical mindset with the ability to translate data into actionable insights.
  • Confident communicator who can lead client conversations and present work persuasively.
  • A mix of strategic vision and hands-on execution - you’re comfortable rolling up your sleeves when needed.

Salary range depending on level of experience: $100k+

Does this sound like a good fit? We’d love to meet you! Send us a resume and some work samples to work@theworkingassembly.com with the job opportunity you’re interested in in the subject line.